Blog Archives

Technical Dolt

Technical Dolt

I listen to lots of podcasts. One of them is a libertarian podcast called The Tom Woods show. . Tom’s got a PhD in History, and he would probably be a professor at a university or a member of a

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There’s Always A Way

Always A Way

I don’t believe in impossible situations. There’s always something you can do. It may not work, but you can do something, anything in order to change a situation. It reminds me of a scene from one of the newer Star

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Serial Failure

Serial Failure

This is NOT going to be yet another feel-good message about how ya gotta fail more, fail often or failure is not an option BS. Just the opposite. . I think failure sucks. I’ve missed my target far more often

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Britney Spears Truckers

Britney Spears Truckers

Britney Spears has made a fortune with a headset. But it’s not just that headset that created her success. She’s spent a lot of time working out, practicing her moves and developing her voice. It’s her total package that makes the

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Serial Failure

Serial Failure

This is NOT going to be yet another feel-good message about how ya gotta fail more, fail often or failure is not an option BS. Just the opposite. . I think failure sucks. I’ve missed my target far more often

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The Pole Dancer Sequence

Pole Dancer

Nope. . I’m not talkin’ about an athletic woman doing gymnastics with a brass pole. I’m talkin’ about the usually feeble attempt to revive a dead list. It usually happens because someone (maybe you) is afraid to give their list

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Finding The Table

Finding The Table

‘You’re leaving a lot of money on the table.” Ever heard that one before? It seems like every day, someone (probably a guru of some kind) is telling you that if you’re not doing (fill in the blank) you’re going

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There’s No Button For That

No Easy Button

On my travels the other day, Rockit and I stopped at the TA in Hillsdale, WY. In the likely event that you have no idea what that is, TA stands for Truckstops of America, and it’s one of my many

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Snowed In At Little America

Snow-covered road

It still amazes me how well trucking works as a metaphor for an online marketing business. Take today for instance. I’m at Little America, WY. Look it up for fun. It’s at exit 69 on the I-80. It started to

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Tire Kickers Wanted

Online Marketer Traits

I’m consistently amused by those oh-so-trendy marketers who use outdated and silly gimmicks to spread their “opportunities” online. For instance, the unreasonable bias against “tire kickers”. The term uses a worn-out old metaphor of a person looking at used cars.

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3 Reasons Why Copying Experts Will Kill Your Email Marketing

Get A Life

I read lots of marketing articles, watch videos and attend loads of webinars. Not because I think I’m going to find the next magic bullet technique that is guaranteed to stuff my bank account with so much cash the bank

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Be The Squirrel

Be The Squirrel

Ever seen the movie “UP”? There’s a dog in the movie (I don’t recall his name) that can speak with the help of an electronic collar. He doesn’t really talk in conversations, the collar simply turns his thoughts into words.

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Chunking Down To Daily

Online Marketing Mind Map

Everybody wants it right now. We’ve become a society of instant gratification. And why not? Anything worth having is worth having right now. Only problem is, most things that are really awesome take a little time to develop. But that

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The #1 Business Killer And How To Cure It

White Ninja

Last time I talked about How To Guarantee High Performance. . Let’s continue that discussion, shall we? . We’ll get to the killer in a minute, but first let me set the stage… If the only time we ever have

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How To Guarantee High Performance

People With Gears

How to get things done. Every. Single. Day. One day at a time. . It’s a view of life that’s worked for people no matter what they’re working to accomplish. . I think it’s the best way. Here’s why… .

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Who Is Your Marketing For?

Creative Desk

All of your marketing must have a target. Too many marketers start their journey by doing what everyone else does. They believe that the commercials on TV and the billboards they see while driving on the freeway are effective. Usually,

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Online Marketing Success Starts In Your Head

Your Head's In The Clouds

If your head ain’t right, nothing else will be. . Lots of people call this your mindset. Because I hate cliches (or worse, sounding like everybody else) I prefer the older, less used term, paradigm.  . Your paradigm is simply

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The Startling Truth About Facebook Video Ads

truth-o-meter

Placing video ads on Facebook isn’t as scary as it looks.   We started running ads on Facebook a little over a year ago. As with everything new, there were some ups and downs, but we did a pretty good

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YOU Are The General Of Your Network Marketing Army

Drill Sergeants

You’re not only building a team, you’re building a marketing and selling machine. The problem is, most people don’t know the first thing about selling or marketing. Your main job as the General is to train your army to carry

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Be A One Trick Pony For Marketing Success

Jack of All Trades

Have you ever heard the phrase “Jack of all trades, master of none”? It refers to a person who seems to be able to do anything. No matter what the challenge, he’s Johnny on the spot with some way to

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